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Urban District

Urban Smart District

In Arexpo, north-west Milan, the first smart Urban district of Milan comes to life. The extraordinary urban redevelopment project involves a unique mix of residences, green, technologies, business, trade and facilities. Here, a high potential ecosystem brings together the prime examples from each field and sector: MIND Milan Innovation District, the excellence in research of Human Technopole, the new headquarters of Galeazzi Hospital, the campus of Statale University, the residential towers Milan Uptown, and a new concept of mall that celebrates sustainability – Merlata Bloom Milano

The new city is enclosed in the Cascina Merlata Park, one of the largest green areas of Milan extending over 30 hectares in the city. A green lung, completely integrated within the project of urban regeneration. In the area, crossed by a watercourse from north to south, there are over 10 km of cycle and pedestrian paths, three play areas and as many dedicated to our four-legged friends. In addition, kindergartens, primary and middle schools contribute to making the new urban district a paradigm and meeting point for the Milanese community and the occasional passers-by.

Merlata Bloom Milan


The new urban district of Milan is part of a broader concept of smart city, interconnected, advanced and inclusive. Excellent transport solutions connect it to the city centre: 20’ thanks to the two metro stations, 30’ to the main airports, and just 45’ to Turin thanks to the railway link, gathering over 3 million people. Significant figures for an unprecedented project involving new services, environments and functions, designed with great detail to make Cascina Merlata the most innovative mixed use area of Milan, a new reality developed to meet the needs of a diverse public of residents, students, and workers.



Some anticipation on Merlata Bloom Milano

In this area, rich in innovative solutions and new real estate visions, Merlata Bloom Milano comes to life. A new shopping mall concept that fully represents the Mission of Ceetrus: creating places of smart and sustainable life that bring people together. An important investment of about €330 million, for a unique project that will become the beating heart of the first Smart Urban District of Milan. The project involves 70,000 sqm and is a tribute to environmental sustainability, according to the highest standards of modern urbanism in terms of use of materials and energy sources, with the objective of having a positive impact on the territory by encouraging biodiversity and responsible consumption. This green mood is also what underlies the project involving 20,000 sqm of urban farm, a new service for the city of Milan as part of a low-carbon development strategy. Merlata Bloom Milano is a smart and innovative place combining technology and sustainability, entertainment and services, everyday life and retail, and in 70,000 sqm it encloses a unique mix of ingredients, from new brands to experimental stores: 150 spaces of innovative and experiential shopping, over 10,000 sqm of entertainment and culture, 20,000 sqm of urban farm, 5 food & beverage areas and a new format of fresh market with alleys and squares designed for bars and restaurants of all kinds.